Rip Curl is the prime Australian company surf on the go for 40 years. It was born as a product to petition to lovers of the ocean and fair challenges, his passion for natural world, requires the conservation of harmony between the basics, was never hidden. Rip Curl has realized his importance in environment; create a group of eco-friendly attentive to the good of humanity: Rip Curl Planet, a difficult project with a clear message. The project, pioneered by married same brand, seeks to eliminate or reduce in any way those actions “daily” with strong pollutant. Rip Curl, in truth, has reduced by 30% the number of products elated by air decreased by 10% the consumption of electricity, promoted a series of events related to the world eco-friendly, beating new paths in search of alternatives for trade. In 10 years the number of “consummator” has quadrupled, to 60% of people value the progress made by companies such as Rip Curl, head of the promoters of this new generation of products that they constitute one of the most environmentally rich and different market. By stressing the company with WWF and project CORAL GUARD that surfers thanks to the two ambassadors, Elise Garrigue and Tom Curren, monitor coral reefs approximately world.

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